Precision Tune Auto Care is a chain of auto repair shops that have been in business since 1976, but operated as independent entities—especially when it came to marketing. Until partnering with Yalo, these franchises lacked a uniform message. With our help, we guided them toward a cohesive strategy that brought together the district, with clear, distinct messaging placed in places that demanded attention.

When Mizkan America, Inc.’s most iconic pasta sauce brand, RAGU®, partnered with the fiery YouTube game show, Hot Ones™, it was destined to be a collaboration worth talking about. The result? The RAGÚ® x Hot OnesTM Limited Edition Heat Pack featuring three unique fiery flavors with progressively hotter flavors, available at Amazon and Kroger.

You probably don’t spend a whole lot of time thinking about the spices in your cabinet. But like most products, they eventually require a rebrand—and sometimes these refreshes demand attention. B&G Foods was seeking to build a website for their line of Dash spices and seasoning as a way to show off their new, modern look and feel.

B&G’s Foods latest offering? Nothing less than a ranch tested and cowboy approved line of seasonings and sauces. Four Sixes seasonings, BBQ sauces and hot sauces are inspired by the historic recipes and legacy of Taylor Sheridan’s 6666 Ranch in Guthrie, Texas. The flavors include Taylor Sheridan’s Original Cowboy, Bunkhouse Campfire and Cowboy Camp Burger. Yalo designed a website to launch in tandem with the products hitting supermarket shelves; the site brings the ranch to life and inspires consumers to infuse spice and flavor into everyday cooking.

Everyone knows Red Bull gives you wings, but what does Red Bull itself run on? As it turns out—their biggest fans. Which is why so much of their marketing is found at the activations level. Our partnership with Red Bull allowed us to fully utilize our activation and promotion chops as an experiential marketing agency.

Over the past five years, Yalo has developed a complete digital marketing strategy for M&T Bank. Our work includes a variety of digital experiences for both prospects and customers, personalized by target audience, geography, and user preferences. From campaign-specific emails, banners, and landing pages to audience-specific website experience designs, we work collaboratively with M&T across their digital landscape. 

How do you show off a flagship store to an audience miles and miles away from said store? You bring the experience to them, which is exactly what we did for Zaxby’s. This giant mobile replica of the new stores featured a Virtual Reality experience that allowed folks to paint the Zaxby’s chicken mascot with delicious sauces. 

Cortland is an apartment community brand with over 200 locations nationwide. When they expressed a desire for a spokesperson a la Progressive’s Flo or the Travelocity Gnome, we delivered a very small one with four legs.