To usher in your post-pandemic normal, the Yalo Tribe has released its yearly Summer Reading List. Whether you’ll be traveling or lounging at home, summer is a great time to catch up on your reading and gain some expertise. Be it fiction, biography, self-help, or thought leadership any genre of book can give you a more well-rounded point of view. Here are the books that are piquing our interest this summer:
Memoirs & Misinformation: A Novel
Memoirs and Misinformation is a fearless semi-autobiographical novel, a deconstruction of persona. In it, Jim Carrey and Dana Vachon have fashioned a story about acting, Hollywood, agents, celebrity, privilege, friendship, romance, addiction to relevance, fear of personal erasure, our “one big soul”, Canada, and a cataclysmic ending of the world – apocalypses within and without.
The Song of Achilles: A Novel
The legend begins… Greece in the age of heroes. Patroclus, an awkward young prince, has been exiled to the kingdom of Phthia to be raised in the shadow of King Peleus and his golden son, Achilles. “The best of all the Greeks”—strong, beautiful, and the child of a goddess—Achilles is everything the shamed Patroclus is not. Yet despite their differences, the boys become steadfast companions. Their bond deepens as they grow into young men and become skilled in the arts of war and medicine—much to the displeasure and the fury of Achilles’ mother, Thetis, a cruel sea goddess with a hatred of mortals.
The Seven Husbands of Evelyn Hugo: A Novel
Aging and reclusive Hollywood movie icon Evelyn Hugo is finally ready to tell the truth about her glamorous and scandalous life. But when she chooses unknown magazine reporter Monique Grant for the job, no one in the journalism community is more astounded than Monique herself. Why her? Why now? Written with Reid’s signature talent for “creating complex, likable characters” this is a fascinating journey through the splendor of Old Hollywood into the harsh realities of the present day as two women struggle with what it means – and what it takes – to face the truth.
Can’t Hurt Me: Master Your Mind and Defy the Odds
For David Goggins, childhood was a nightmare — poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world’s top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him “The Fittest (Real) Man in America.”
Six Not-So-Easy Pieces: Einstein’s Relativity, Symmetry, and Space-Time
No single breakthrough in twentieth-century physics (with the possible exception of quantum mechanics) changed our view of the world more than that of Einstein’s discovery of relativity. The notions that the flow of time is not a constant, that the mass of an object depends on its velocity, and that the speed of light is a constant no matter what the motion of the observer, at first seemed shocking to scientists and laymen alike. But, as Feynman shows so clearly and so entertainingly in the lectures chosen for this volume, these crazy notions are no mere dry principles of physics, but are things of beauty and elegance. No one — not even Einstein himself — explained these difficult, anti-intuitive concepts more clearly, or with more verve and gusto, than Richard Feynman.
The Ten Most Beautiful Experiments
With the attention to detail of a historian and the storytelling ability of a novelist, New York Times science writer George Johnson celebrates these groundbreaking experiments and re-creates a time when the world seemed filled with mysterious forces and scientists were in awe of light, electricity, and the human body. Here, we see Galileo staring down gravity, Newton breaking apart light, and Pavlov studying his now famous dogs. This is science in its most creative, hands-on form, when ingenuity of the mind is the most useful tool in the lab and the rewards of a well-considered experiment are on exquisite display.
Outliers: The Story of Success
In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of “outliers”–the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing.
From the Academy Award-winning actor, an unconventional memoir filled with raucous stories, outlaw wisdom, and lessons learned the hard way about living with greater satisfaction. This is 50 years of my sights and seens, felts and figured-outs, cools and shamefuls. Graces, truths, and beauties of brutality. Getting away withs, getting caughts, and getting wets while trying to dance between the raindrops. Hopefully, it’s medicine that tastes good, a couple of aspirin instead of the infirmary, a spaceship to Mars without needing your pilot’s license, going to church without having to be born again, and laughing through the tears. It’s a love letter. To life. It’s also a guide to catching more greenlights – and to realizing that the yellows and reds eventually turn green, too. Good luck.
Anne Dawson Think Again:
The Power of Knowing What You Don’t Know
Intelligence is usually seen as the ability to think and learn, but in a rapidly changing world, there’s another set of cognitive skills that might matter more: the ability to rethink and unlearn. In our daily lives, too many of us favor the comfort of conviction over the discomfort of doubt. We listen to opinions that make us feel good, instead of ideas that make us think hard. We see disagreement as a threat to our egos, rather than an opportunity to learn. We surround ourselves with people who agree with our conclusions, when we should be gravitating toward those who challenge our thought process. The result is that our beliefs get brittle long before our bones.
Contagious: Why Things Catch On
What makes things popular? If you said advertising, think again. People don’t listen to advertisements; they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral? Wharton marketing professor Jonah Berger has spent the last decade answering these questions.
Never Split the Difference: Negotiating As If Your Life Depended On It
Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI’s lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss’s head, revealing the skills that helped him and his colleagues succeed where it mattered most: saving lives. In this practical guide, he shares the nine effective principles―counterintuitive tacticsand strategies―you too can use to become more persuasive in both your professional and personal life.
Limitless: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life
For over 25 years, Jim Kwik has worked closely with successful men and women who are at the top in their fields as actors, athletes, CEOs, and business leaders from all walks of life to unlock their true potential. In this groundbreaking book, he reveals the science-based practices and field-tested tips to accelerate self learning, communication, memory, focus, recall, and speed reading, to create fast, hard results.
Restoration Agriculture: Real-World Permaculture for Farmers
Restoration Agriculture explains how we can have all of the benefits of natural, perennial ecosystems and create agricultural systems that imitate nature in form and function while still providing for our food, building, fuel, and many other needs. Using the restoration agriculture system, an oak savanna mimic will produce more than twice the number of edible human calories per acre as an average acre of corn, never needs to be planted again, prevents erosion, creates oil, and can be managed with no fossil fuel inputs.
The Sirens of Mars: Searching for Life on Another World
Mars was once similar to Earth, but today there are no rivers, no lakes, no oceans. Coated in red dust, the terrain is bewilderingly empty. And yet multiple spacecraft are circling Mars, sweeping over Terra Sabaea, Syrtis Major, the dunes of Elysium, and Mare Sirenum – on the brink, perhaps, of a staggering find, one that would inspire humankind as much as any discovery in the history of modern science. In this beautifully observed, deeply personal book, Georgetown scientist Sarah Stewart Johnson tells the story of how she and other researchers have scoured Mars for signs of life, transforming the planet from a distant point of light into a world of its own.
Signs: The Secret Language of the Universe
In Signs, Jackson is able to bring the mystical into the everyday. She relates stories of people who have experienced uncanny revelations and instances of unexplained synchronicity, as well as others drawn from her own experience.
We hope you have a wonderful kick off to Summer 2021!
If you’re curious, meet the readerly Yalo team of creatives, developers and designers who put this list together on Our Tribe page. And although they’re not literature, biography or essay per se, we think our Marketing Communications services are letter-perfect and a great way to deliver brand messaging for our valued clients.