PDI

PDI is known in the plumbing and homebuilding industry for outstanding products and customer relationships. With the enhancement of their showrooms, they needed a refreshed consumer-facing presence—including a new logo, visual identity and advertising campaigns. The new “make a statement” campaign speaks to the unspoken psychology behind high-end renovation while introducing consumers to PDI’s elevated aesthetic. 

We reimagined PDI’s ecommerce site, creating a better user experience and enhancing the user interface to reflect PDI’s premium positioning.