Insight | 01.17.25
Insight | 07.24.25
In every company, there are those standout individuals who make an indelible impact—people whose dedication, expertise, and attitude elevate the entire organization. Today, I want to shine the spotlight on one such remarkable employee whose contributions have gone above and beyond expectations: Jorge Garcell.
Not only does Jorge bring a wealth of knowledge and a work ethic that never falters, but his thoughtful approach to every task, no matter how big or small, has set him apart.
A native of Venezuela and now a resident of New Jersey, Jorge has a deep appreciation for the country he lives in and a true zest for life. He always, no matter what, has a great attitude and positive outlook! He is a friend to all, passionate about life, his work and his family. He and his wife recently became grandparents to a beautiful baby girl named Emma! Jorge loves being a grandpa/abuelo and would be pleased to show you baby pictures upon request!


One of the first things you notice about Jorge is his deep knowledge as a Senior Developer. He has a remarkable ability to grasp complex concepts and break them down into understandable, actionable insights. Whether it’s troubleshooting a tricky technical issue or explaining processes to clients or me, his expertise shines through. Clients have repeatedly praised his ability to quickly assess challenges and offer clear solutions. It’s not just what he knows, but how he conveys it that makes him so special.
Jorge is the epitome of a hard worker. He doesn’t just meet expectations—he exceeds them every single time.

He has consistently demonstrated that no task is too small or too big to tackle with the same level of commitment. Whether it’s staying late to ensure a project meets its deadline, deploying something over the weekend, or putting in extra effort to make sure every detail is perfected, his work ethic has been a cornerstone of his success and a huge asset to the company.
What truly sets Jorge apart, however, is his thoughtfulness. He’s not just concerned with getting the job done; he’s invested in making sure the experience is positive for everyone involved! He takes the time to listen to others, carefully considering their perspectives and concerns before taking action. This thoughtful approach builds strong, trusting relationships, and creates a collaborative, inclusive environment where ideas are shared freely.
It’s not every day that you come across someone as dedicated, knowledgeable, thoughtful and energetic as Jorge. He sets the bar high and his contributions have made a lasting impact on me and Digital Yalo! We are lucky to have him!
Insights And News
Insight | 11.09.22
Taking a fresh look at blinds
Home Franchise Concepts (HFC) is one of the largest direct-to-consumer franchise companies in North America, comprised of eight brands including Budget Blinds. HFC was looking for a way that clients could better-visualize their window treatments in their own homes without having to carry around bulky blinds.
Enter Augmented Reality marketing. And Yalo.
An augmented approach
Yalo was tasked with developing an augmented reality application for Budget Blinds’ franchisees to use during sales meetings. Clients would then be able to visualize exactly what each of the different blinds would look like inside their home. Seeing is believing when it comes to sales!
Yalo built the AR app, ProView by Budget Blinds, to visualize more than 50 different types of blinds in multiple colors and textures. ProView’s augmented reality marketing approach gives franchisees the opportunity to display Budget Blind’s products directly in the client’s home and workspaces. All visualizations can be scaled to match the window sizes down to 1/8th of an inch for sizing specifications. Integrated directly with the Budget Blinds CRM system, the AR app allows client sessions to be saved, and to send visualized concepts directly to the clients as potent reminders of how great Budget Blinds’ blinds would look in their spaces.

Opening windows. And opportunities. Through Augmented Reality Marketing.
HFC was incredibly excited about the opportunities this app opened for them and has even moved forward with adopting it for another business unit. While testing continues on both apps, Yalo continues to move forward with this innovative approach to solving client issues.
Interested in learning what we can do for your business via leading-edge augmented reality designs or our other App & Web Development services? We would love to have a conversation with you! Scroll down and contact us below. Meet the Yalo tribe here.
Insights And News