Home Franchise Concepts Case Study

Taking a fresh look at blinds

Home Franchise Concepts (HFC) is one of the largest direct-to-consumer franchise companies in North America, comprised of eight brands including Budget Blinds. HFC was looking for a way that clients could better-visualize their window treatments in their own homes without having to carry around bulky blinds. 

Enter Augmented Reality marketing. And Yalo. 

An augmented approach 

Yalo was tasked with developing an augmented reality application for Budget Blinds’ franchisees to use during sales meetings. Clients would then be able to visualize exactly what each of the different blinds would look like inside their home. Seeing is believing when it comes to sales!

Yalo built the AR app, ProView by Budget Blinds, to visualize more than 50 different types of blinds in multiple colors and textures. ProView’s augmented reality marketing approach gives franchisees the opportunity to display Budget Blind’s products directly in the client’s home and workspaces. All visualizations can be scaled to match the window sizes down to 1/8th of an inch for sizing specifications. Integrated directly with the Budget Blinds CRM system, the AR app allows client sessions to be saved, and to send visualized concepts directly to the clients as potent reminders of how great Budget Blinds’ blinds would look in their spaces.

Opening windows. And opportunities. Through Augmented Reality Marketing.

HFC was incredibly excited about the opportunities this app opened for them and has even moved forward with adopting it for another business unit. While testing continues on both apps, Yalo continues to move forward with this innovative approach to solving client issues. 

Interested in learning what we can do for your business via leading-edge augmented reality designs or our other App & Web Development services? We would love to have a conversation with you! Scroll down and contact us below. Meet the Yalo tribe here.

Looking for more articles like this?

No need to keep refreshing this page. We’ll send article links directly to your inbox when you sign up for our bi-weekly emails.