Insight | 07.25.24
Insight | 12.04.24
Striking Gold at the Ranch:
The Four Sixes Website Wins a W3 Gold Award
The 19th Annual w3 Awards were recently announced by the Academy of Interactive and Visual Arts (AIVA), and what do you know, our 6666flavors.com was among the Gold recipients. And boy does it feel good to get gold.
Receiving thousands of entries annually from across the globe, the w3 Awards honors outstanding Social Media Marketing & Content, Websites, Online Marketing & Advertising, Mobile Sites & Apps, Online Video, Podcasts and Emerging Tech created by some of the best digital content creators across the industry. The awards are reviewed by the Academy of Interactive and Visual Arts, an invitation-only body of professionals from acclaimed media, interactive, advertising, and marketing organizations like Walt Disney Studios, PepsiCo, Netflix, IBM, and a bunch of other big names you’ve probably heard of.
That’s all well and good, you may be asking yourself, but what’s the Four Sixes website?
Award-winning creator Taylor Sheridan, known for shows like Yellowstone and the Yellowstone universe (including 1883 and 1923), owns the sprawling 6666 Ranch in Guthrie, Texas. Wanting to share the flavors of the ranch with a wider audience, he created Four Sixes—a line of seasonings, BBQ sauces, and hot sauces. To support the launch, Yalo designed a website that debuted alongside the products as they hit supermarket shelves, bringing the spirit of the ranch to life and inspiring customers to spice up their everyday cooking.
Says Yalo founder Arnold Huffman: “When you are presented with an opportunity to work with a brand that has moxie, you put forward your best effort and give it all you got. Partnering with the 6666’s team allowed us to flex our creative muscles and deliver something truly spectacular, and the W3 Gold award is recognition of the great work produced by our team. “
For more information about the w3 Awards, visit w3award.com.
LinkedIn: Digital Yalo
Our website for Four Sixes isn’t just inspired by Taylor Sheridan’s award winning work—it’s winning awards itself. Gold at the W3 Awards, to be exact. Visit 6666flavors.com to experience the site inspired by the spirit of the ranch. And the bbq. And the cayenne.
Instagram: @digitalyalo
Howdy! Ready to dive into a website full of the delicious taste of BBQ sauces and seasonings? W3 was, which is why they awarded us gold at the W3 Awards! Inspired by the work of Taylor Sheridan, 6666flavors.com is infused with the spirit of the ranch—and sauces that taste as good as they look.