Kevin MacConnell

Sr. Director, Executive Client Leader

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In the digital world, everything is constantly evolving which means as a client leader we must always be learning and growing. This is critical to bringing the best ideas and optimizations to the table for our clients.

Kevin has over 12 years of traditional and digital marketing experience, successfully leading large scale campaigns to deliver for his clients. His background includes CPG and client leadership in retail, sports marketing and other sectors. Kevin’s career began in apparel and footwear product management, but his passion shifted to the digital space after seeing the power of email and website marketing driving his product line’s sales. His previous client list includes Fortune 300 brands Walmart, Target, Dollar General and Dick’s Sporting Goods. When Kevin is not partnering with his clients, he spends his time with his wife and 2 children, cheering on his beloved Boston sports teams, and hitting the links.